Getting kids to eat is one epic struggle. Ask any Mommy. Because kids are constantly distracted. Distracted by things other than the food that’s in front of them.

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The Approach  

So it follows that the best way to get kids to eat – ‘minus the fuss’ – is by appealing to their imagination.

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How?

By turning the simple act of eating a meal/ snack into an imaginative experience. Complete with textures, shapes, colours and stories.